SMC – the pioneering CCMS for technical communication and marketing
Are you still managing or already publishing?
Efficiency is no coincidence.
With the state-of-the-art CCMS Smart Media Creator (SMC), you
- create your technical documentation and marketing media easily and intuitively
- reduce costs
- optimize the reuse of content
- leverage high automation and digitalization potential
SMC offers all the features that define a future-oriented CCMS – and much more…
- Intuitive XML editor
- Powerful variant management
- Secure version management
- Cost-optimizing translation management
- Universal media asset management
- PIM – product information management for your product data
- Intelligent authoring support
- Numerous flexible output channels
- Seamless system landscape integration
Some highlights that make SMC “special” :
Web/Cloud – “Who invented it?”
The SMC Smart Media Creator was one of the first systems on the market built on a true web architecture – a technological advantage that remains evident today, even as cloud architectures have become the new standard. Yet architecture and technology are not ends in themselves; they form the foundation for numerous advantages.
Ease of Use – the invitation to cross-departmental collaboration
With its clean and intuitive interface, SMC is quick to learn and easy to use – despite the powerful capabilities behind its modern design. Familiar concepts, such as clear folder structures, make onboarding effortless and encourage seamless collaboration across departments.
Efficiency – Faster to better results with less effort
SMC is engineered for efficiency: streamlined workflows, rapid response times, instant previews, and direct access to key functions. Every detail is designed to make your work as smooth, productive, and successful as possible.
Flexible Methods – Always tailored to your requirements
Whether templates, master documents, fragments, variant management, or headless operation – SMC supports all established CCMS methods with maximum flexibility and combinability. This ensures you always have the right tools for your specific needs and use cases.
License Models – Fair, attractive and transparent
The flexibility of SMC extends to its licensing: floating licenses and license-free access for non-editors – for example, reviewers – come as standard, whether you choose a perpetual license or a SaaS subscription model.
Intelligent Media Asset Management
Media Asset Management
With the Media Asset Management in the Smart Media Creator (SMC) editorial system, you manage your media with the same intelligence and precision as your content. Media assets are seamlessly integrated into editorial workflows and benefit from the same powerful features:
- Versioning
- Workflow
- Translation Management
- Metadata Management
- Filtering
- Search
- Usage Tracking
Smart Media Management – Efficiency from the Start
From the very first upload, SMC demonstrates its technical excellence: automated conversion processes instantly generate optimized variants from a single high-resolution file for a variety of use cases:
- Thumbnails for structured overviews
- RGB images for interactive and digital media
- High-resolution versions for professional print
Conversion rules can be easily configured via the intuitive user interface – flexible, secure, and transparent. Resource-intensive processes are executed only during check-in or updates, not with every publication. This ensures maximum performance and significantly accelerates production workflows.
Media Diversity for Modern Requirements
SMC stands for future-ready Media Asset Management. Beyond classic images and graphics, the system continuously expands its support for a wide range of media formats – ensuring maximum compatibility and long-term investment security:
- Raster formats: PNG, JPG, JPEG, PSD, TIFF, PDF, GIF (animated or static)
- Vector formats: SVG, EPS, PDF
- Motion formats: SWF, FLV, MP4, Adobe Edge Animate
- Extended video support: WebM, OGG, MP4, WebVTT-compatible text tracks
Secure Processes – Reliability by Design
Rights management
Rights Management
With Smart Media Creator (SMC), you stay in complete control – smart, secure, and effortless. Define exactly who can view, edit, or approve content, and manage your workflows with precision. Powerful yet intuitive, SMC makes rights management simple, transparent, and efficient. With SMC’s user and rights management, you can easily organize:
- Users and their defined roles within the system
- Group memberships and access privileges
- Editing, reading, or approval permissions for each content type
- Workspaces tailored to your teams and responsibilities
Beyond group permissions, individual access rights can be fine-tuned – ensuring maximum flexibility, control, and security.
Secure Versioning and Version Control
Always stay one step ahead: Smart Media Creator (SMC) offers audit-proof versioning that keeps every change traceable and transparent. Instantly see whether your documents contain the latest graphics or reusable components. Choose between manual, semi-automated, or fully automated versioning – seamlessly integrated into your workflows. The automatic version comparison highlights every change between two versions – at both topic and publication level.This gives you full clarity, speeds up reviews, and ensures the highest editorial precision.
Efficient Workflow Management for Seamless Collaboration
With SMC Workflow Management, your editorial processes become faster, smoother, and more reliable. Freely configurable workflows ensure approvals and defined processes are followed without compromise – transparent, traceable, and efficient. Whether you’re an editor, translator, or reviewer, you always know exactly where your content stands. Dynamic folders give you real-time insight into pending tasks – for instance, after reviews – and let you make updates instantly. SMC Workflow Management offers you:
- Automatic locking of content currently being edited
- Customizable workflows with built-in notifications and versioning
- Convenient review tools with comments and file uploads
- Optional publication of notes within your output
- Clear, role-based rights management for total control
Digitalization – the way it should be
Swagger documentation
Seamless integration into your IT landscape
No more information silos with Smart Media Creator (SMC): the editorial system integrates flexibly into your IT environment – from user management to ERP systems or product configurators – seamlessly and efficiently.
REST API – the powerful remote control for your editorial system
The comprehensive REST API is your key tool for digital transformation. Through numerous well-documented endpoints, you can flexibly control SMC: from metadata, product information, and media assets to the creation and retrieval of complete documents. This allows you to use SMC as a headless CMS and unlock new automation and digitalization potential. For optimal support, our Consulting and Solutions teams provide expertise and hands-on guidance.
SMC in Action
Manuals
Whether user manual, service guide, quick start guide, or training material: technical documentation must be up-to-date, accurate, target group-oriented, and easy to understand. The editorial system Smart Media Creator – SMC helps you meet your high quality standards:
- Easy reuse of modules
- Multiple output media – also for digital channels
- Intelligent variant management
- Simple translation handling
- Flexible document workflow
Software Documentation
Create your online help easily, efficiently, target group-oriented, and – if you like – context-sensitive:
- Automated assembly of content
- Context sensitivity
- Flexible output layouts
- Use of interactive media
- Multiple output formats
Catalogs
With the editorial system Smart Media Creator – SMC, you can generate your product catalogs automatically while still being able to edit and refine the content editorially:
- Efficient management of product-specific information
- Automatic generation of multiple output media
Data Sheets
Your data sheet almost at the push of a button: the editorial system Smart Media Creator – SMC offers powerful features that allow (semi-)automated generation of your data sheets:
- Interfaces to product information/ERP systems
- Flexible table configuration
- Layout configuration via template
- Automatic assembly of content based on attributes (metadata)
E-Learning
Deliver knowledge – with reasonable effort: with the editorial system Smart Media Creator – SMC you can create interactive training materials and e-learning content that provide experience- and activity-oriented knowledge transfer:
- Management and localization, including of interactive content (3D simulation, animation)
- Support for test and quiz scenarios
- SCORM output
- Multiple output media
SMC in Detail
Smart Media Creator – more than just standard
Get to Know SMC
Learn more about the modern XML editorial system and CCMS Smart Media Creator, the future-oriented solution for technical communication.
We look forward to hearing from you!
